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10 New Web Tools to Make Life Easier

Google lists billions of websites, but it’s often hard to know which ones are useful to you as a small business owner—some are nothing but front-ends to spambots, others have been around for so long...

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Top Business Forecasting Tools and Software

Here’s a look at some of the applications that can help you look at your existing company information in a new way. (All software listed is web-based, unless otherwise noted.) Sales Salesforce is one...

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Why People Share: The Most Overlooked Part of Social Media Marketing

I’ve seen this in various forms since we opened Ignite Social Media in 2007. Don’t get me wrong, we have great clients and they typically “get it.” But it’s recently become clear to me that the people...

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3 CRM Challengers LinkedIn And Salesforce Should Worry About

It’s tough being a sales titan, constantly having to face off against other titans while also keeping one eye on the rear view mirror for the upstarts gunning to overtake you. Young CRM titans like...

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How Marketing Automation Is Taking Over [INFOGRAPHIC]

Once reserved for organizations with big budgets and very technically skilled marketers, this technology is now expanding faster than ever — 50% annual growth since 2011 according to VentureBeat. With...

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Is Facebook Set to Become the Google of Social Media?

Hot on the heels of dropping more than 15 companies from the Facebook Exchange and revealing to the Wall Street Journal that it has quietly built its own CRM, Facebook has launched a new mobile ad...

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How CRM is becoming the ‘new advertising’

CMOs are looking to spend more on customer retention than acquisition, which means customer relationship management requires increased investment, with one-to-one communications increasingly replacing...

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